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Privacy Policy

Last Updated: Aug 13, 2024

Welcome to the MetroWest Boston Visitors Bureau (MBVB) website. MBVB has created this privacy statement in order to demonstrate our firm commitment to privacy for our web site users.

This privacy policy (“Policy”) explains how personal information is collected, used, disclosed and  secured by MetroWest Boston Visitors Bureau, (“we” or “us”) when you (“you”, “your”, “user”) access the Company web site at metrowestvisitors.org (the “Site”). If you do not agree to the terms of this Policy, please do not use the Site.

We reserve the right to change the provisions of this Policy at any time. We will alert you that changes have been made by indicating on the Policy the date it was updated. We encourage you to review this Policy from time to time to make sure that you understand how any personal information you provide will be used. Your continued use of the Site(s) following the posting of changes to these terms will mean you accept those changes.

What Is Personal Information?

As used herein, the term “personal information” means information that specifically identifies an individual (such as a name, address, telephone number, mobile number, e-mail address, date of birth, credit card number, social security number), or information about that individual that is directly linked to personal information. Personal information does not include “aggregate information”, which is data we may collect about the use of the Site or about a group or category of users, from which individual identities or other personal information has been removed. This Policy in no way restricts or limits our collection and use of aggregate information.

How Do We Collect Information, and What Types of Information Do We Collect?

We collect certain information when you voluntarily provide it, such as if you send us an email, subscribe to our newsletter, participate in contests, sweepstakes, events or promotions, purchase a membership or event ticket, or you otherwise provide or request information. Such information may include various types of personal information. Additionally, we may also collect demographic information such as your age, gender, country and zip code of residence, and preferences. This demographic information may be associated with your personal information. If this demographic information is connected with personal information, we will treat the demographic information as personal information.

Passive Collection

When you use the Site, some information is also automatically collected, such as operating system and browser type. We may also automatically collect certain information and monitor user activity through the use of “cookies” (including persistent and/or session cookies) or web beacons (also known as web bugs, pixel tags, tracking pixels, or clear gifs) on the Site. A “persistent cookie” is stored on a user’s hard drive until it expires (persistent cookies are set with expiration dates) or until the user deletes the cookie. Persistent cookies help websites remember your information and settings when you visit them in the future. “Session cookies” are cookies that expire upon the conclusion of your visit to a website. These types of cookies are widely used to facilitate a consumer’s interaction with a website.

If you wish to block, erase, or be warned of cookies on the Site, please refer to your browser manufacturer to learn about these functions. However, if you choose to remove or reject cookies, this could affect certain features on the Site. In addition to the above, information provided by cookies, web beacons, or other devices may be used, among other things, toto analyze data, to determine the popularity of content, to deliver targeted advertising, to better understand the Site’s usage or the effectiveness of Ads, to track user actions/behavior on the Site, etc.

How Do We Use the Personal Information We Collect?

We use personal information we collect through the Site for the purposes described in this Policy or elsewhere on the Site. For example, we may use personal and other information we collect to process transactions, request feedback, communicate with the user, contact the user about their account, respond to user inquiries/problems, deliver targeted ads, provide recommendations, monitor Site usage trends, send promotional messages, confirmations, or  conduct surveys, etc.

If you no longer wish to receive emails from us, you may opt out of all future communications by simply following the unsubscribe, SafeUnsubscribe® and/or Update Profile links at the end of any Constant Contact email you receive from us.

What Personal Information Do We Share With Third Parties?

We will not share the personal information we collect from you through the Site with third parties, except as described in this Policy or on the Site.

Disclosures Required By Law and Disclosures to Help Protect the Security and Safety of Our Websites and Others

We will disclose personal information when we believe in good faith that such disclosures (a) are required by law, including, for example, to comply with a court order or subpoena, or (b) will help to: enforce our policies; enforce contest, sweepstakes, promotions, and/or game rules; protect your safety or security, including the safety and security of property that belongs to you; and/or, protect the safety and security of our Site or third parties.

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